Media and Publishing

Digital transformation solutions for media organizations and publishers

Engage new audiences, boost subscription numbers, build new streams of revenue and deliver new avenues to content

Live Center

Live Center enables live content feeds that deliver any type of fresh, breaking, and rich media to hundreds of thousands of users in real-time.

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Fantasy Funds

Fantasy Funds drives traffic, user engagement and subscriptions while educating players in a risk-free financial market investment game.

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Pulse

Pulse creates intuitive and engaging insights from up-to-the-second financial data while increasing the value of editorial content and news.

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Live Center live-blogging solution

Instant news updates with Live Center

Break news in real time, updating editorial content constantly with Live Center.

Live Center is a highly customizable live-blogging solution that lets you customize how your breaking news and live content looks and feels. Delivering interactive audience features for greater engagement and conversion opportunities, Live Center feeds the need for constant, fresh information and news. Backed by flexible journalist-friendly technology, such as AI-powered content suggestions, Live Center lets journalists balance real-time news updates and longer-form investigative journalism while keeping readers engaged and informed across multiple touchpoints.

Find out more about Live Center

Extend play with Fantasy Funds

For financial media and news organizations, teaching financial literacy and reaching the broadest audience possible can be challenging.

For businesses covering financial and stock market news, Fantasy Funds is a live stock market and portfolio management game that solves these challenges with gamification. Making investment risk-free and fun, Fantasy Funds lets players learn about investment and trading while providing a channel for media outlets to register tens of thousands of net-new users, engage them through gamified learning and competition, and funnel them through monetization processes.

Learn more about starting your own Fantasy Funds game
Interview with DN

Real-time market data with Pulse

For financial media outlets, real-time data, engaging visuals, and intuitive tools for analytics are critical.

Pulse is a real-time financial news portal that enables media and news organizations to deliver the latest financial and market news. Pulse offers intuitive tools for users to explore, monitor, and analyze the financial market, all in real-time through intuitive interfaces while tying together editorial content with market data to increase their value.

Find out what Pulse delivers for DN

Frequently Asked Questions

Live Center

Live Center for content and editorial users

Live Center live-blogging benefits

Live Center development

Fantasy Funds

Game play

Gamification benefits

Game development

Pulse

Pulse features

How is Live Center different from other live-blogging platforms?

With Live Center, we have seen customers gain 8x more page views per live coverage versus competitors. And why?

Live Center’s unique advantages lie in its full customization possibilities, putting editors in full control of the live blog’s look, feel and content. Live Center enables the creation of relevant live-blog content to better serve, engage and expand audiences and provide more customized, personalized experiences. Real-time social and contextual content can easily be pulled in to add value and color to live blogs.

How many articles or channels can I create with Live Center?

You can create as many articles or channels as you need. 

What are the business benefits of introducing live blogging?

It’s almost effortless to monetize live blogging with ads and subscriptions, turning on and automating revenue generation.

With Live Center, you can display native and remote ads directly in a live blog. At the same time, by giving editorial staff more time and freedom to create high-value content, you can attract readers/users who want to subscribe for exclusive, subscription-only content.

Is it easy to get started with and integrate Live Center?

Live Center is easy to integrate with easy to low or no-code integration, which gets you started almost instantly.

Can anyone play a Fantasy Funds game?

When you set up a Fantasy Funds game, it is up to you who will be able to play. Different combinations are possible depending on your objectives. You can open up the first game competition to anyone and allow only subscribers to play the next round, or limit the number of portfolios or tools to free players and give more advantages to current paying readers, and so on. Fantasy Funds is flexible to meet your financial gamification needs.

How long does one Fantasy Funds game typically last?

Typically a game lasts between 8 and 24 weeks. The duration is set based on your preference and goals.

Why should I introduce a Fantasy Funds game to potential players?

Financial literacy is a great hook for attracting new users, whether these are customers, readers, or subscribers. Gamifying financial literacy, making learning fun, motivates and incentivizes users to continue playing. Games are sticky and allow for incremental learning that leads to greater engagement. 

For players, participating in a Fantasy Funds game has been shown to boost a user’s willingness to invest in markets by 70% compared to before they took part in a game. It builds confidence through the combination of financial tools, news, hands-on education and potential rewards through incentivizing consistent play.

What type of prizes and incentives are supported?

We have extensive experience in optimizing prizes to maximize the number of players and engagement in the game. For example, combining grand prizes with weekly prizes as well as league prizes. We are happy to advise you.

How do we attract players to the game?

Players are attracted through a combination of organic SEO visibility, on-platform visibility, i.e., your website and platforms, and ads (we provide recommendations for advertising). Please contact us to discuss how we can maximize the reach and engagement your game generates.

What type of instruments does the game support? Only stocks or can other instrument types also be supported?

Fantasy Funds can support many different types of financial instruments including stocks, cryptocurrencies, funds, ETFs, etc. These instruments can either be sourced from our own market data provider or using your existing or preferred data provider. Please contact us for more information about market data.

What business benefits will gamification through Fantasy Funds deliver, i.e., what is the return on investment?

Fantasy Funds games have proven that they can be successfully monetized for a significant ROI. 

 

Monetization strategies are realized through: 

  • Conversion of subscribers and registration of new users. Fantasy Funds is a conversion machine, guiding users through your subscription funnel.
  • Large-scale commercial sponsorship deals. Fantasy Funds is ideal for the placement of banners and ads in key locations within the platform. 
  • Advertising exposure and revenue across millions of generated page views
How long does it take to develop and launch a Fantasy Funds game?

While development and launch of a game varies depending on your needs, usually from the moment we start planning until game launch, development typically takes about 12 weeks.

Can my Fantasy Funds game be differentiated and branded – how?

Fantasy Funds offers flexible development to create a native look and feel, so you can a white-labeled experience for your own games.

Do we have to run the game ourselves?

No, Norkon implements, hosts, and manages the game. It is 100% independent and bolt-on.

Is it possible to have some Pulse features widely available to provide readers with a taste of what they could get while offering other features to subscribers only?

Yes, Pulse offers you full control so that you can decide to set up a paywall in front of certain features or analytical tools and not on others.

Want to know more?

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