Live Center

Win back your audiences from social media platforms with captivating live feeds, and build returning reader habits to convert free readers to loyal subscribers.

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2x – 4x

80%

More ad impressions per page view than regular articles

8x

More page views per live coverage vs competitor

60%

Our clients cover live events 60% more after using Live Center

1. Attract Gen Z readers with a format they love

Win readers back from social media while keeping them informed on the latest events as they happen, in a comprehensive and topical live blog.

Empower journalists to publish updates seamlessly with engaging short-form live feed
Integrate your live blog with various media platforms for engaging story telling
Take ownership of your audience traffic and keep them on your site

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2. Engage: Deliver live experiences

Engage with your audience and build a sense of community.

Open the dialogue and let fans connect with you and/or with each other by enabling commenting and Q&A
Build optimized reading experiences by adding polls, podcasts, interactive charts and so forth
Seamlessly integrate with third-party data and betting providers for an immersive end-to-end experience

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3. Build: returning reader habits

Build returning reader habits and convert your audience to loyal subscribers

Introduce call-to-actions in your live feeds: prompt audiences to subscribe, encourage downloading your news app, or direct readers to subscriber-only content
Free up journalist resources to focus on crafting subscriber-only exclusives to boost registrations
Seamlessly integrate Live Center with data providers to understand what content your readers enjoy most

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4. Monetize: Capitalize on affiliate revenue

Score on advertising impressions, reader conversion, commercial partnerships and affiliate revenue.

Display native and remote ads directly in your live feeds
Convert free readers into subscribers by redirecting readers to your gated content
Capitalize on sports betting placements by integrating Live Center with selected betting providers in combination with your real-time sports coverage

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