Fantasy Funds: Stock Market Game Platform for Publishers and Media

Built for financial publishers looking to attract, engage, and educate audiences through interactive, data-driven investing experiences.

41%

18-34 years old, with limited investment experience

70%

Increase in confidence and willingness to invest in the financial market

Thousands

Attract tens of thousands of new players

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Leverage gamification to drive engagement and conversion

Fantasy Funds is a stock market game platform designed specifically for publishers. It combines real-time market data with gamified investing experiences, helping media companies attract new users, increase engagement, and drive subscriptions.

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What is a stock market game?

A stock market game is an interactive platform that allows users to simulate investing using real-time market data. For publishers, it is a powerful engagement tool that combines financial education, gamification, and editorial content to attract and retain audiences.

Why Financial Publishers Use Gamification

Engaging modern financial audiences is increasingly challenging. Readers seek more than static content, expecting interactive and personalized experiences that help them understand markets and make informed decisions.

Gamification introduces a new way to engage audiences by transforming passive readers into active participants. By allowing users to simulate investing and track performance, publishers can increase time on site, build habits, and strengthen loyalty.
Drive user registration with Fantasy Funds and build a qualified audience for future conversion. More than just a game, it becomes a core part of a publisher’s engagement and growth strategy.

Connect markets and editorial content

Fantasy Funds connects financial markets with editorial content, enabling players to learn while they engage. By combining real-time data with journalism, the platform enhances both understanding and user engagement.

Learn, earn, reduce churn

The game uses engaging features and investor tools to let participants build portfolios, interact with other players, and compete in leagues with friends. Weekly and grand prizes encourage continuous engagement and repeat visits.

Putting fun and confidence in finance

Fantasy Funds helps players build confidence in investing. Less experienced users can test their skills using real-time market data – without financial risk. Survey results show that 70% of participants felt more confident about investing after playing the game.

A Gamified Investing Experience
for Your Audience

Fantasy Funds combines real-time financial data with interactive gameplay, enabling publishers to create engaging investment simulations under their own brand.

With Fantasy Funds, publishers can:

Drive user registration

  • Attract thousands of new users through interactive experiences
  • Build engagement habits and repeat visits while educating users about financial markets
  • Leverage existing premium content to convert users at key moments in the game

Tap into new revenue streams

  • Enter new commercial partnerships with relevant advertisers by enabling game and league sponsoring
  • Generate advertising revenue by placing banners and ads strategically in key locations throughout the platform
  • Tap into the marketing budgets and audience reach of sponsoring partners

Bridge the game with editorial content

  • Real-time portfolio simulation using live market data
  • Integration with editorial content and financial news
  • White-label design aligned with your brand
  • Data-driven insights into user engagement and behavior

What Fantasy Funds brings
to players

Increased confidence in investing in real-life

70% report greater willingness to invest after playing Fantasy Funds

Risk-free and hands-on learning experience with real-time data and tools

Fast onboarding – start playing in under two minutes

Fantasy Funds features

Native, fully branded user experience
Support for an unlimited number of players
Real-time market data integration
Investor analytics and portfolio tools
Player leagues and competitions
Sponsorship and monetization opportunities

Want to know more?

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