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Norkon + Pugpig

Powering Premium Mobile Experiences for Live News

Delivering live news to your most loyal readers—especially on mobile, where attention is highest—can make or break your newsroom performance. That’s why Norkon and Pugpig, the world’s leading mobile app platform, partner closely to help publishers deliver the power of Live Center seamlessly into mobile apps, ensuring a fast, polished experience for every reader.

Whether you’re covering breaking news, elections, or sporting events, this partnership ensures your live content is optimized for speed, mobile usability, and audience engagement. Together, we help publishers turn their apps into real-time news engines that drive loyalty and boost revenue.

Real-Time News That Fits Right in Your App

Live Center and Pugpig work together to help publishers deliver live coverage that looks great and performs smoothly on mobile. Our teams collaborate to ensure quick, efficient implementation of Live Center within Pugpig-powered apps, creating an optimized experience for both editors and readers.

With Live Center’s mobile-friendly editor, journalists can report directly from the field, upload photos and videos on the go, and respond to reader questions in real-time. Combined with Pugpig’s flexible and elegant app framework, publishers can bring high-quality live journalism to audiences—fast.

The result is a smooth, responsive, and engaging in-app experience with multimedia updates, interactive tools, and continuous coverage that keeps users coming back.

More engaged audiences, more app downloads

The Minnesota Star Tribune, one of the leading U.S. news publishers, has successfully integrated Live Center within their Pugpig-powered mobile app to deliver high-velocity updates during elections, sports games, and breaking news events. As a result, mobile users are continuously informed without requiring them to refresh or navigate elsewhere. This seamless integration has led to measurable improvements in engagement metrics, including increased dwell time, more frequent app usage, and enhanced reader loyalty, with a +174% increase in screen views and a +35% rise in users during the U.S. election week.

Read the Star Tribune case study

How It Works

Our joint setup ensures Live Center embeds and custom views look beautiful and load fast in Pugpig-powered mobile apps.

  • Smooth UI: Live Center posts are formatted for readability and interaction, tailored to fit Pugpig’s elegant app framework.
  • Collaborative Setup: Pugpig actively supports the implementation of Live Center within their apps—ensuring it works smoothly and looks great for both editors and end users.
  • Content Versatility: Cover everything from live political updates to permanent topic streams like “Money Watch” or “Elections 2025” directly in-app.

Why This Matters

  • Boost Reader Engagement: Mobile app readers are your most loyal audience—maximize that loyalty by delivering live content where it matters.
  • Build Habits, Increase Visits: Frequent updates and notifications foster daily reading habits.
  • Drive Revenue: Higher engagement translates into more monetization opportunities—ads, sponsorships, and premium content conversions.

A Partnership That Scales

With joint customers including AJC, Star Tribune, and The Irish News, Norkon and Pugpig are proven to work seamlessly together across different markets and use cases.

“For the first time during elections week, we were able to push live results into a live blog on the app and provide app users with an experience that was not just as good, but maybe even a bit better than the web experience. And that’s important.” — Aron Pilhofer, Chief Product Officer, The Minnesota Star Tribune

Let’s Build Your Mobile Engagement Strategy Together

If you’re already using Pugpig and exploring ways to level up your mobile strategy, integrating Norkon’s Live Center is the quickest path to boosting engagement and monetization.

See for yourself how Pugpig and Norkon can transform your live content today.

Schedule A Demo

About Pugpig

Pugpig is the leading mobile publishing platform powering over 400 media brands and allowing publishers to launch deeply engaging mobile apps that significantly drive up reader revenue and retention. As ad revenue continues to be challenged and first party data becomes increasingly important, cultivating direct relationships with readers and focusing on reader revenue are the number one priority for publishers. This is where Pugpig apps come in: we provide the most beautiful and effective way to engage publishers’ most valuable audience, to build habit and to retain them for as long as possible.

The Star Tribune's Digital Transformation

Recognizing the rapidly shifting media landscape and the urgent need to modernize, the Minnesota Star Tribune embarked on a digital transformation journey. Here’s how they entered into collaboration with leading software providers and became the most successful US publisher to engage their audience.

-> Read the case study

Pugpig and live news

When & How Apps Truly Work for Publishers

Apps play a strategic role in driving reader engagement and loyalty. Listen to the conversation and learn how app success hinges on newsroom integration and efforts, when a mobile app approach makes sense for publishers, and overlooked challenges.

-> Tune in

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